Significance of website

What do you think are websites are important for our business or not? Is it promoting our business? Here are some points that make us clear that why website are very significant for our business.

  1. To enhance market share: In today’s era more than half of population is connected with internet. And people use to search the product and services online to increase their knowledge about the company and its goods and services. In this busy world even they try to purchase the product online. Therefore, if a company doesn’t have its website then it is losing a large part of customer.
  2.  Increase the goodwill of business: Whenever you are introducing your business to a highly reputed firm the manager ask for your website even if you are applying for a loan in bank, the bank manager ask for your website. If you have a website it definitely uplifts your business value.

  3.  Aware customer: Through website you can make your customer aware about your product, services, offers or policies.
  4.  Online promotion: Companies spend lot of money and efforts in promoting their business through newspaper, pamphlets, brochure etc but if you have website you can skip this expense by publishing information in your website and your potential customer will find it out.
  5.  Works 24X7: Website are always available all the time (24 hrs.) round the year for your customer even beyond the boundaries of your country.
  6.  To maintain relationship with customer/client: You can provide new offers, discount, and other relevant information to your customer with the help of blog or feed. And can clear their confusion by providing frequently asked question.
  7.  Works as marketing agent: Website plays a significant role as a marketer; it helps to attract other businesses and customer toward your business.
  8.  Provide email address: having a website may provide a professional email address. That looks attractive and easy to learn eg. .
  9.  Enhance credibility: Is this is difficult for you to convince your customer so the website helps you as an evidence to make them feel reality and websites provide a reason to customer that why they should trust you.
  10.  Built impression: Websites built impression among your customer about the company. It makes them feel that your company is so reputed and successful then it really be.
  11.  Improve customer services: It helps to improve customer services, by providing them a bunch of knowledge about the product, frequently asked question, blogging and through live chat they get immediate response of their problem.
  12.  Works as remainder: Website work as a remainder of your business goals as whenever you are checking or revising your content you revisit your business goals.