Landing page for website

Landing Page For Website

Landing page is a web page in which a visitor can arrive at or “land” on. It is one distinct page that is created for some specific purpose. It is different from your main website. This mean that a landing page should have no global protocols to tie it with your website it is just for the convince of your customer. The best landing pages has no navigation at all

The single objective of landing page is to get your visitors contact address. Through landing pages you people are able to collect the contact addresses like email and phone numbers of the person who are interested in your business. It’s a best way to get your target audience.

Generally, there are two types of landing pages one is Click through landing page and other one is lead generation landing page also referred as lead capture landing page.

Click through Landing Pages

The goal behind Click through landing pages are to provide customer a convince to click through to another page. Generally used in e-commerce channels, such options are best to describe a product or offer with enough detail and information and took visitor to the point where they reach for making purchase decision easily. Many times often, through inbound advertising traffic is directed at shopping cart or registration pages. To make an informed decision these ads doesn’t provide sufficient information.

To cope with this click through page comes in. As a result, the visitor reach to the page where they register themselves.

Lead Generation Landing Pages

Such pages are used to collect the data of visitor the data may include name, email address and contact number. The major objective of lead generation landing page is to collect information that helps in marketing and connect with the target audience at consecutive time period. Along with this the lead generation landing page contain a form with a brief description informing what you’ll get in return of submitting your personal data i.e. name, contact details, or other information.

The format of your form directly impact on communication. Always try to ask for minimum relevant information that helps you to understand and market your prospect customer effectively.

wordpress: CMS tool

WordPress: Open Source Website/ Blog Development CMS

WordPress is one of the best open source blog/ website development CMS tools, it’s easy to understand and fast growing Content management system, based on PHP and MySQL. Currently, It is considered as an easiest and very powerful tool for blogging and Website CMS.

The developer of WordPress enhances its functioning to create complicated website and grew it into CMS tool rather than blogging tool. WordPress consist of the unbelievable number of plug-in which helps to extend its functioning in various possible ways.

Many people makes mistake by defining WordPress as just a blogging platform. But along with blogging this CMS tool can also be used in creating website and mobile application.

WordPress is quite easy to manage – therefore it is getting very popular among web developers. Even the WordPress can be used by the people who are neither the web developer nor the programmer. It has large number of themes so that you can give any look to your website according to your choice.

WordPress provides the security function to run your website. It can be used in different platform like blogging sites, e-commerce sites, video collection sites, Portfolio, CMS (Content Management System) etc.

Through WordPress any other user without having the knowledge of HTML or web development can update, edit modify or change the content of their website easily according to their choice.

Here, various importance and advantages of developing website in WordPress are given:

Improve online presence: Through WordPress development and customization one can make its online presence much attractive and beautiful. It helps to make your business effective.

Social Media friendly : Sharing your blogs, ideas and website in social media can help you to improve your visitor and audience. WordPress helps to connect or share your blogs and website in different social Medias like twitter, facebook, linked in etc.

Easy to manage: There is variety of themes and number of plug-in therefore it is very easy to deal with WordPress user can give any look to his website by choosing different theme.

Update content: WordPress helps to edit modify change or update the content very easily; even we can modify it without having the knowledge of website development.